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Hospo Creative

Content, strategy & digital optimisation for guest-led brands

Helping hotels, restaurants and stays stand out, attract more guests and grow direct revenue.

We combine photography, video, digital strategy, websites, Google visibility and OTA optimisation to improve how your business is discovered, compared and chosen online.

Request a Digital ReviewView Our Work

The guest experience starts before anyone walks through the door.

Restaurant dish photographed for a client

Who we help

Built for businesses where presentation influences the decision.

We work with independent hotels, restaurants, stays and food and drink brands that want to improve how people discover, compare and choose them online.

Clients & partners

Brands we have supported.

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Why strong businesses get overlooked

Your guest experience may be exceptional. Your digital presence may not show it.

Before booking or visiting, guests judge your business through photography, Google, your website, social media and booking platforms. When those touchpoints feel outdated, inconsistent or difficult to navigate, even a great guest experience can lose attention to a competitor.
  • Outdated presentation: The photography and content no longer reflect the real quality of the experience.
  • A fragmented booking journey: The website, Google profile and booking platforms do not guide guests clearly towards the next step.
  • Little differentiation: The business looks similar to competitors when guests are comparing their options.
  • Inconsistent marketing: Social media and campaigns create activity, but they do not support one clear commercial direction.

When these touchpoints do not work together, your business becomes harder to discover, trust and book.

Guest considering where to visit

Our signature solution

Hospo Digital Refresh

A connected review and transformation of how your business is presented, discovered and chosen online.

Not just photography. Not just marketing. We bring the visual, strategic and digital parts of the guest journey together so they support the same commercial goal.

Visual Refresh

For businesses whose photography and content no longer represent the real experience.

  • Photography and video
  • Drone where appropriate
  • Lifestyle production
  • Social content library
  • Content organisation

Digital Refresh

For businesses needing stronger content, website presentation, Google visibility and OTA performance.

  • Website content review
  • Google Business Profile
  • OTA image and copy review
  • Booking journey review
  • Conversion recommendations

Growth Support

For businesses needing ongoing marketing, optimisation and campaign support.

  • Content planning
  • Social media management
  • SEO and paid media
  • Email marketing
  • Reporting and consultancy
Explore the Digital Refresh Request a Digital Review

Your digital score

How strong is your digital presence?

Get a quick public review of how clearly customers can find you, understand your offer and take the next step. No account connection required.

  • Visibility
  • Customer journey
  • Brand presentation
Test your digital score

Selected work

Work with a commercial purpose.

Projects connecting strategy, content and digital execution to improve how businesses are seen, experienced and chosen online.
View all case studies
Pullman Danang Beach Resort, Accor Hotels

Pullman Danang Beach Resort · Resorts & Hospitality · Da Nang, Vietnam

Pullman Danang Beach Resort, Accor Hotels

The challenge

Pullman Danang Beach Resort wanted to bring renewed attention to its liquid nitrogen ice cream experience after its promotion had been paused. The resort needed engaging visual content that showed the preparation process, the theatrical presentation and the guest experience, rather than simply photographing the finished dessert.

What Hospo changed

Hospo Creative planned and produced a photography and video shoot centred on the liquid nitrogen ice cream experience, capturing each stage from preparation and presentation to the final guest reaction. During the same production, we also photographed key areas of the resort and natural lifestyle moments, creating a broader range of content to support its digital communication.

A strong selection of photography and short-form video content that brings the liquid nitrogen ice cream experience to life and gives the resort fresh assets for its relaunch. The additional resort imagery extends the value of the production, supporting wider social media and promotional content.

Creative DirectionFood PhotographyLifestyle Photography
View case study
From 1K to 13.5K followers in under one year, with stronger online bookings

Beleza Rodizio · Restaurant group · Stratford-upon-Avon, Hull & Solihull

From 1K to 13.5K followers in under one year, with stronger online bookings

The challenge

The challenge went beyond growing followers. Each restaurant needed to effectively promote key experiences, seasonal offers and important promotional dates throughout the year, from lunch and the Wagyu Rodizio to occasions such as Valentine’s Day, while reaching the right local audiences and converting online attention into bookings.

What Hospo changed

We developed an integrated digital marketing approach combining social media management, content creation, paid social and influencer marketing, with campaigns built around specific experiences and commercial priorities. Rather than relying organic restaurant content, we created targeted campaigns designed to give people a reason to visit, from promoting lunch and seasonal occasions to positioning the Wagyu Rodizio as a standout experience. Paid campaigns were also used to support key booking periods and help maintain strong reservation activity across the restaurants.

Instagram grew from approximately 1,000 to 13,500 followers in under one year. In one month, the account reached over 460,000 people and generated 4,275 website clicks. A Wagyu Rodizio influencer campaign delivered around 131,000 views and 400 new followers in seven days. Campaigns also supported strong booking performance. For example, in February 2026, Beleza Stratford recorded 1,565 online-booked guests and Beleza Solihull recorded 1,673, while Valentine’s Day dinner campaigns generated 177 bookings in Stratford and 231 in Solihull.

Social media strategyContent productionPhotography & video
View case study
Asha’s Award-Winning Restaurant

Asha’s · Fine Dining & Hospitality · Birmingham, UK

Asha’s Award-Winning Restaurant

The challenge

Asha’s needed a reliable flow of high-quality visual content that reflected the restaurant’s award-winning reputation, showcased new menu additions and supported regular campaigns without compromising its established brand identity.

What Hospo changed

Hospo Creative developed an ongoing content partnership combining professional food photography, cocktail photography and short-form video. Each shoot is planned around the restaurant’s priorities, from seasonal menus and new dishes to cocktail launches and campaign-specific content.

A consistent library of professional photography and video content that helps Asha’s promote new launches, strengthen its social media presence and communicate the quality, creativity and attention to detail behind the dining experience.

Creative DirectionFood PhotographyVideography
View case study
YOTEL Porto

YOTEL Porto · Hotels & Hospitality · Porto, Portugal

YOTEL Porto

The challenge

YOTEL Porto needed versatile visual content that went beyond simply documenting the hotel. The aim was to communicate its distinctive technology-led concept, cleverly designed spaces and the complete guest experience in a polished yet authentic way.

What Hospo changed

Hospo Creative planned and delivered a comprehensive photography and video production covering the rooms, communal areas, hotel facilities, smart technology, breakfast experience, food offering and lifestyle moments. By combining interior photography with people-led content, we showed how guests experience the hotel across its key spaces and services.

A cohesive range of professional photography and video content that presents YOTEL Porto as a smart, connected and welcoming city hotel, supporting its website, social media, digital communications and promotional campaigns.

Creative DirectionHotel PhotographyInterior Photography
View case study

How we help

Four ways we strengthen your business online.

From the first image a guest sees to the moment they book, we connect your content, visibility, digital experience and ongoing marketing.

Show the experience at its best

Photography, video and content production that communicate the real quality, atmosphere and personality of your business.

Help more guests find you

Search, advertising and booking-platform optimisation that improve your visibility when potential guests are researching and comparing.

Turn interest into bookings

Websites and clearer digital journeys that make it easier for potential guests to understand the experience and take the next step.

Stay visible and grow

Ongoing campaigns and marketing support that keep your business relevant, consistent and connected to past and potential guests.

Services at a glance

Choose focused support for a specific challenge or combine services through one connected marketing approach.

Show the experience
  • Brand photography
  • Video production
  • Drone photography and video
  • Lifestyle content production
  • Reels and short-form video
  • Campaign content
  • Image editing and post-production
  • Social media content libraries
Help guests find you
  • Search engine optimisation
  • Google Business Profile optimisation
  • Google Ads
  • Local search optimisation
  • OTA listing optimisation
  • Booking.com presentation review
  • Listing copy improvements
  • Image selection and sequencing
Turn interest into bookings
  • Website design
  • Website development
  • Website management
  • Landing pages
  • Booking journey reviews
  • Conversion-focused copy
  • Mobile optimisation
  • Direct-booking recommendations
Stay visible and grow
  • Social media strategy
  • Social media management
  • Content calendars
  • Copywriting
  • Meta Ads
  • Email marketing
  • Campaign planning
  • Reporting and optimisation
  • Marketing consultancy
Explore all services

Why digital presence matters

Your guests make decisions before they arrive.

From the images they see to the reviews they read and the website they browse, every digital touchpoint shapes whether they notice your business, trust it and choose it.

Social media

Travel inspiration starts online.

More than 60% of consumers use social media for travel inspiration. Without strong and consistent content, your business may never enter a potential guest’s consideration.

Source: Expedia Group, 2025 Traveler Value Index

Imagery

Guests are looking at your visuals.

Many travellers engage with travel photography and video while planning. Poor-quality or outdated imagery can make a strong experience appear less desirable than a competitor’s.

Source: Expedia Group, Traveler Path to Purchase Research

Discovery

Decisions begin before the search.

Most travellers who use social media during trip planning use it during the inspiration stage. By the time they search for prices, they may already know which businesses they prefer.

Source: Expedia Group, Path to Purchase Study

Reputation

Active businesses build more trust.

Guests are more likely to book when management responds consistently to reviews. An unmanaged profile can make a business appear inactive or unconcerned.

Source: Tripadvisor and Ipsos MORI

Competition

Your competitor is always nearby.

Guests compare imagery, reviews, menus, rooms, websites and social profiles within minutes. When your digital presence is unclear or outdated, the opportunity often goes to the business that presents itself better.

Source: Insight based on hospitality path-to-purchase research

The digital guest journey

Every digital touchpoint influences the booking decision.

Guests may discover a business through social media, compare it on Google or an OTA, visit the website and return later through an advertisement or email. Those moments should feel connected.

  1. Discover

    Social media, search, advertising and recommendations create the first impression.

  2. Compare

    Photography, reviews, websites and booking platforms shape the shortlist.

  3. Trust

    Clear information, consistent presentation and useful content reduce uncertainty.

  4. Book

    A simple website, booking link or enquiry journey turns interest into action.

  5. Return

    Email, campaigns and continued communication keep the relationship active.

Complimentary Digital Presence Review

Not sure where to start?

We will review your main digital touchpoints and identify the clearest opportunities to improve how your business is presented and discovered online.
  • Website
  • Google presence
  • Principal booking platform or OTA
  • Photography
  • Guest journey
  • Social media
  • Visual consistency

This is an initial review highlighting three to five practical observations. It is not a complete free marketing strategy.

Why Hospo

Sector knowledge behind every recommendation.

Hospo Creative combines marketing expertise, strategic direction and visual production in one specialist team.

We understand how guests choose where to stay, eat and experience a destination. Every image, campaign and recommendation is created to improve the digital journey before the guest arrives.

Industry knowledge, marketing direction and visual production in one team.

Andreia Oliveira, Co-Founder and Marketing and Growth Director

Andreia Oliveira

CO-FOUNDER, MARKETING AND GROWTH DIRECTOR

With 10 years of experience in hospitality marketing and digital strategy, Andreia leads Hospo’s brand positioning, campaigns, social media, advertising, SEO and digital communication. She helps hotels and restaurants strengthen their visibility, connect with the right audience and turn attention into measurable growth.

Tiago Bastos, Co-Founder and Creative and Business Development Director

Tiago Bastos

CO-FOUNDER, CREATIVE AND BUSINESS DEVELOPMENT DIRECTOR

With 15 years of experience in hospitality and F&B operations, Tiago brings a strong understanding of how hospitality businesses work from the inside. He leads Hospo’s photography, video, web development, creative direction and business development, combining operational knowledge, visual expertise and commercial strategy to support long-term growth.

Insights

Practical thinking for stronger marketing.

All articles

restaurant marketing · 31 Jul 2026

Why a Strong Online Presence Matters for Restaurants

A restaurant’s first impression now often happens online. Discover why random social media posts, an outdated website and an inconsistent digital presence can affect customer trust, visibility and booking decisions.

Read article

FAQ

Common questions before starting a project.

Yes. Hospo works with hotels, restaurants, stays and food and drink brands in the UK and internationally. Travel requirements are discussed as part of the proposal.

Ready to strengthen how your business is seen and chosen?

Tell us where your business is now, what you would like to improve and where you want your digital presence to take you.

Request Your Digital ReviewView Our Workinfo@hospoagency.com